Tag Archives: #ppc

“SEO (search Engine Optimisation) is where you focus 100% on ranking in the organic results. SEM (search engine marketing) is when you tap into both SEO and PPC in order to get traffic from search engines” Google’s search results are divided into two main categories: the paid search results and the organic search results. SEOContinue reading “Fundamentals of Digital marketing- SEO and SEM”